Woolley and Wallis chairman Paul Viney pictured during the Children In Need show with Terry Wogan.
"We had a terrific last burst and ended up with the staggering total of £512,400 - easily our best ever and the first time we've broken the £500,000 barrier," Paul told ATG. "Terry and I were both ecstatic by the end."
Top price this year was £47,000 bid by a Hampshire resident for the chance to go to the 2007 Eurovision Song Contest in Finland with Terry and Ken Bruce.
