‘Masterpiece London’ has appointed Nazy Vassegh as chief executive with immediate effect. This is a newly created position at the fair and, according to a statement released last week, Nazy’s role will be to build and develop the fair’s brand both nationally and internationally.
This is a newly created position at the fair
and, according to a statement released last week, Nazy's role will
be to build and develop the fair's brand both nationally and
Nicola Winwood will remain as fair director
and Nazy will work alongside both her and the Masterpiece
board, which comprises Harry Apter of Apter-Fredericks, Harry van
der Hoorn of Stabilo International, Giles Hutchinson Smith of
Mallett, Simon Phillips of Ronald Phillips, Nicola Winwood and
Ms Vassegh is an independent art advisor and
consultant, but previously worked for 20 years at Sotheby's, rising
to the role of senior director and managing director of the
European Impressionist and Modern art division by 2009.
Above: Nazy Vassegh, newly appointed
chief executive of 'Masterpiece London'.
Prior to this position, she worked in
Contemporary art, jewellery, marketing and VIP client relations at
the auctioneers and helped to launch 'Sotheby's Preferred', a CRM
programme for important clients.
Dominated by dealers in period furniture and
decorative arts since the fair's launch in 2010, the
Masterpiece board has lacked expertise in the fields of
the Contemporary and modern art market and so her knowledge in
these fields should help them to strengthen this weak point.
"I am delighted to take on this exciting and
challenging role to help develop Masterpiece
further," she said.
Philip Hewat-Jaboor, chairman of Masterpiece London,
added: "Her time spent at Sotheby's and subsequently as an
independent art advisor will be an invaluable addition to the
strategic management of the fair."