LAPADA have secured Sir Stuart Rose, former chairman and chief executive of Marks & Spencer and current chairman of Ocado, as the keynote speaker at their next conference on February 24.
He joins a line-up that includes cultural
economist and investment analyst Dr Clare McAndrew and consumer
behaviour consultant Philip Graves, who impressed a previous LAPADA
conference staged at the Wallace Collection.
The main theme of the conference, which
returns to the House of Lords and is open to non-LAPADA members, is
the retail market and the programme reflects the aim of bringing
together high-level speakers with practical knowledge of retail
psychology, cultural etiquette, communications and the latest art
Sessions will include The Art of Retail
Psychology: Tricks of the trade to help you sell more, in
which Mr Graves will discuss the way big brands increase
profitability and will analyse how LAPADA members perform in this
Cultural Etiquette: The Do's and Don'ts
of selling to a global market is a session that will look
at awareness of and respect for a potential client's culture and
how that can make or break a deal. "By looking at business and
social etiquette in China, Russia, the Americas and the Middle
East, we'll learn how to make the right impression to win
business," say LAPADA.
An Audience with Sir Stuart
Rose will see the high-profile business leader share his
five tips for retail success followed by an extended
question-and-answer session, while Art Market Hotspots: A
Worldview will put the latest art market trends and
global growth hotspots centre stage as Dr Clare McAndrew, the arts
economist and author of the TEFAF Report, shares and
discusses how the UK is perceived by buyers and collectors around
LAPADA chairman Lord Chadlington has once
again arranged for the conference to be held in the Cholmondeley
Room of the House of Lords overlooking the Thames, and he will
chair the proceedings. There is space for 100 delegates.
There will also be morning tours of both
Houses of Parliament from 8.45am for those who want them.
The main conference will start at 10.15am with the the
all-inclusive delegate fee set at £115.00 plus VAT.
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