Christie’s South Kensington are staging an auction of original Underground posters to be sold on behalf of the London Transport Museum on October 4.
Featuring over 300 duplicate posters in
exceptional condition from the museum's archives, the sale is
expected to realise in excess of £500,000.
The money raised will go towards future
acquisitions, conservation and restoration of the museum's
transport poster and artworks collection, which comprises some
40,500 pieces, making it the world's largest collection in this
field.
In 1908 Frank Pick (1878-1941) was given
the responsibility for promoting the services of the Underground.
He initiated a modern, colourful, poster campaign to encourage
off-peak travel, which has been actively continued ever since.
This sale will include a large array of
these designs: from pre-War posters advertising the speed and
convenience of the Underground to posters about Tube etiquette or
those offering advice on how to get to major sporting events at
Wimbledon, Wembley or Twickenham.
Posters by some of the biggest names in
Underground poster design such as Edward McKnight Kauffer
(1890-1945) and Fougasse (1887-1965) will also feature.
Estimates start at £800 and rise to
£15,000.
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