Edward S. Curtis’ monumental photographic study of ‘The North American Indian’ was one of the most expensive and ambitious undertakings in the history of book production, comprising 20 illustrated text volumes and 20 folios of larger photographic plates.
It has also been called "an absolutely unmatched masterpiece of
visual anthropology, and one of the most thorough, extensive and
profound photographic works of all time".
Curtis aimed to document every Indian tribe west of the
Mississippi, but it took decades to complete - not the five years
he had first envisaged - and exceeded its budget by $1.4m, an
enormous sum in the early decades of the last century.
Having made his first portrait in 1895, Curtis went on to
produce 40,000 negatives featuring Indians from 80 tribes before
the project was finally completed in 1930 - but production of the
great work had begun in 1907.
He had planned an edition of 500 sets, and in this he had a
valuable supporter in President Teddy Roosevelt, whose testimonial
is quoted here:
"I regard the work you have done as one of the most valuable
works which any American could now do. Your photographs stand by
themselves, both in their wonderful artistic merit and in their
value as historical documents. You are now making a record of the
lives of the Indians of our country which it would be the greatest
misfortune, from the standpoint alike of the ethnologist and the
historian, to leave unmade..."
Patronage and Bankruptcy
It was Roosevelt who introduced Curtis to J. Pierpont Morgan,
the man who provided the patronage and continuing financial support
he needed, but in the end only an estimated 272 sets were completed
before Curtis was bankrupted and the plates became the property of
the printers and publishers he had employed.
Many sets were subsequently broken up but it is reckoned that
around 85 survive in institutional collections. This year, however,
we have already seen two at auction.
Three different issues of The North American Indian
were produced - 40 sets on Japanese tissue and the remainder
roughly divided between those on Van Gelder paper and the more
desirable Japanese vellum.
New York Auction
Swann Auction Galleries sold an incomplete set for $900,000,
which was at the time the highest bid ever taken in their New York
salerooms, but on October 4 of this year, as part of one of their
regular photograph and photo-book sales, they recorded the first
million-dollar bid in the saleroom's 70-year history when set
No.113 reached $1.2m (£744,120).
Entered for sale by a long-established Detroit bookseller, John
King, it was a complete example, the 20 portfolios containing 722
large format photogravures on Japanese tissue, of which 111 are
signed by Curtis, while the 20 text volumes on Japanese vellum
present a further 1505 small-format photogravures, some hand
Swanns may be a little disappointed in the result, having hoped
for a price in the region of $1.25m-1.75m. In 2005, Christie's sold
the ex-Parker Corning/University of Texas set on Van Gelder paper
for $1.25m while in April of this year all previous Curtis records
were indeed broken.
Billed at the time as "perhaps the finest obtainable set", the
highly desirable vellum copy in Kenneth Nebenzahl's library, an
exceptionally well-preserved set, the bindings fresh and bright and
the plates showing none of the offsetting and tissue burn found in
many sets, made $2.5m (£1.91m) at Christie's New York.