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Flagg's Wake Up, America poster of 1917 (below right), was produced for one of the groups of concerned citizens who, before the USA officially entered the war, had taken it upon themselves to stir the nation from an unprepared state. A condition B+ poster with restored losses and tears to the margins, it sold at $6500 (£3575).

Described by the Swanns cataloguer as Germany's answer to Flagg's I Want You..., Ludwig Hohlwein's Und Du? of 1929 was a call to Germans to vote for the Nazis. A condition A- poster with minor surface abrasions, it was sold for $4600 (£2530).

A lighter side of the sale was presented by large numbers of holiday resort and associated posters, and the most successful of a small group of swimwear posters was produced by Atelier Hoffmann and printed in Vienna in the late 1950s. This one for Matzner costumes made $3800 (£2090).